Asset and property management business Ringley Group, which specialises in operational residential real estate, has launched VirginLand by Ringley, the company’s latest technology-driven business. VirginLand by Ringley will act as an outsourced land department for investors and developers, using technology developed in-house by Ringley to simplify and automate site acquisition and pre-planning.

VirginLand by Ringley divides its service offering into three core areas:

• Search – The platform overlays your sector requirements, location size, lease structures, planning history whilst using a range of planning, geospatial tools to bring forward potential development sites
• Nurture – VirginLand then engages, tracks and nurture responses and qualifies potential vendors before recommending the best approach
• Insights – Planning experts can then provide viability and planning reports, with valuation modeling also available

By streamlining key parts of the development process, VirginLand by Ringley aims to boost housing delivery and support investors looking to enter the UK residential market. VirginLand by Ringley will be led by serial property entrepreneur Dan Robinson, who will hold the position of CEO and work closely with Ringley Group founder and managing director Mary-Anne Bowring. VirginLand by Ringley adds to Ringley Group’s growing expertise across the whole lifecycle of an asset.

The company, which has over two decades of experience in residential real estate, has advised major investors such as Patrizia, Curlew, Europa, Rise and manages over 13,500 homes across the UK, with a main headquarters in London and additional offices in Cardiff and Manchester. Democ became part of the Ringley Group in January 2022 following a successful acquisition.

In May 2020, Ringley launched PlanetRent, which automates the residential lettings journey. This was soon followed by the launch of Busy Living, a sector-agnostic operational platform that is designed to help building owners and operators better monetise space. Dan Robinson, CEO at VirginLand by Ringley, said: “A big aim for VirginLand is to make housing delivery easier by harnessing the power of technology and data to unlock sites for residential development. “I am proud to be becoming part of the Ringley Group, whose forward-thinking and tech-driven approach has led the business to be trusted by major investors and developers.” Mary-Anne Bowring, group managing director and founder of Ringley, added: “Our ambition is to be the partner of choice for anyone looking to enter UK residential real estate, offering advice and services across the whole lifecycle of an asset. “While a separate business division, VirginLand will work seamlessly with the wider Ringley Group, enabling us to work with investors from site acquisition through to planning and development then operations and potential exit.”

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