build_to_rent_4

Going to market

Taking your building to market

Launch planning

Wraps & hoarding

Development website launch

Show flat launch

Press building up

Pre-launch to major universities

Pre-launch to major employer

Pre-launch agents evening

Release to web portals

Open letting office

Social media release

The focus is to fuel enquiries and drive a ‘waiting list’ as the site gains in popularity and reputation.
Strategy is usually supported by an on-site lettings team 7 days a week, portals to directly link through to the dedicated
scheme website. Tours bookable both online and by phone.

And beyond,


Success means recruiting, training and managing a permanent incentivised customer-focussed team to meet prospective tenants, accompany viewings, and negotiate contracts and do mid-term inspections. Contractually each team member should be required to organise, support and advertise on-site events.

Marketing collateral

We can support you to put in place a suite of marketing collateral including:

a scheme website

e-brochure

virtual tour

tenant handbook

signage

tenant app

tenant portal

meet & greet station

We are creative innovators, and will work with animators and video production specialists, your architects and interior designers to create ideas that set your development apart from others. As operator it is our experience which makes the connection between the build and the vision to deliver the brand.

Priority No.1 is to achieve a holistic multi-strategy approach to deliver the returns you need.